Even though school is not yet finished, many people have been thinking and planning for weeks, if not months, what they will do this summer. Some may have applied for internships in January, some may have applied for a new job in a different city, and some may be returning to past jobs. No matter [...]

Many big name companies run into issues when the need for new products arises. Most companies have invested so much in their previous work that they only make minor adjustments to their existing products, and then release these newer versions to the market. However, mass consumers no longer believe these small changes are enough.  Now [...]

It is a generally accepted principle that city real estate is more expensive than real estate in more rural areas. A person can buy acres of land in Iowa with the same amount of money it might take to rent one hundred square feet in Manhattan. Why is it so much more expensive to live [...]

In the personal world, green is already the new black. Everyone wants to carry a reusable water bottle, wear the latest green/hemp clothing, and dine at local, vegan, organic, no-waste restaurants. The green movement is steamrolling forward, and it is time for businesses to follow suit. There are many ways in which all types of [...]

Many a college class, whether it is in business, education, or nursing, includes lecturing, some papers, an exam or two, and maybe a group project. Not in Professor Maria Sannella’s marketing class, however.  All forty-five students have collaborated to create a marketing firm called the Commonwealth Group, and it is doing brand consideration for Chevrolet. [...]

Released in April 2010, the iPad took the technology world by storm. Apple sold three million devices in its first eighty days on the market. Now, many college campuses are conducting studies to determine how effective the iPad could be as a learning tool in college classrooms. Universities like Notre Dame and Penn State have [...]

This Tuesday, January 25, Boston College will be hosting its annual spring/summer internship fair, with representatives from over forty potential employers. In a recovering economy where there is increasing competition for most available job positions, it has become more crucial than ever for graduates to gain an edge that can come from relevant work experience. [...]

It is no secret that consumer patterns have changed drastically over the past two years; since the financial collapse in 2008, retailers have faced a level of thriftiness on the part of their consumers that had not been seen in decades.  Part of the struggle for retailers has revolved around improving marketing strategies for the [...]

For a long time, the business workplace was considered to be a man’s world. Recently, however, there have been significant changes in the number of women hired to business companies, as well as in the attitudes of people in the business world toward female employees. Women are valued workers in their companies, and even while [...]

With the seemingly endless stream of CEOs parading through the courtrooms today, it appears to be the perfect time to incorporate ethics in business education. As the question of ethics continually enters the corporate world, many business schools have adopted instruction in ethics as an integral component of their curricula.  Boston College’s Carroll School of [...]